Create the master deck logic
1-2 hours
1-2 hours
Break your master sales deck into modular sections: opener, market problem, customer pain, product overview, use cases, proof points, competitive slide, implementation plan, pricing or next steps. Label which slides are fixed and which can change by industry, persona, company size, or competitor situation.
A modular sales deck map showing which slides should be personalized and which should stay fixed.
Do not personalize every slide. Keep 40-60% fixed so the deck remains consistent and reps can present it confidently.