AI Writing & Research274 workflowsCore in 256Enriched
Claude
AI assistant for long-context writing, research, and GTM analysis
Claude is used across B2B go-to-market workflows for synthesis, copy generation, research analysis, messaging, content creation, and structured prompt-based execution. It is especially useful when a workflow needs long context, nuanced writing, or multi-step reasoning across messy inputs.
Common uses
Reusable Skill, source research, copy, and HTML generationEvidence synthesis and governed draftingPersistent project, connector reasoning, drafting, and QASemantic quality scoring and reliability review
Marketing Ops100 workflowsCore in 55Enriched
Airtable
Flexible database for campaign operations, content systems, and workflow tracking
Airtable is used as the structured operating layer for many B2B AI workflows. It helps teams organize research, approvals, content pipelines, campaign assets, account lists, and recurring workflow outputs in one flexible database.
Common uses
Operational records, ownership, and approval workflowWorkflow registry, runs, incidents, quality, and costMDF, deliverables, approvals, journeys, and reimbursementField mapping, scoring, evidence, and decisions
Marketing Ops96 workflowsCore in 62Enriched
HubSpot
CRM and marketing platform for campaigns, contacts, lifecycle data, and automation
HubSpot appears in B2B workflows when customer, lead, campaign, or lifecycle context is needed. It can provide CRM data, campaign enrollment, customer segments, lifecycle stages, and engagement context for AI-assisted marketing and sales execution.
Common uses
Campaign, account, deal, and audience contextCampaign, lead, account, and opportunity evidenceCRM, opportunity, subscription, and campaign stateLead, company, activity, routing, and lifecycle evidence
Design & Creative66 workflowsCore in 14Enriched
Canva
Design platform for social graphics, presentations, ads, and content assets
Canva helps B2B teams quickly turn workflow outputs into polished visual assets without waiting on a designer for every small request. It is commonly used for quote cards, carousels, social graphics, PDF layouts, ad creative, and presentation-ready visuals.
Common uses
Quote cards and thumbnailsSupporting visuals and title cardsTitle cards and visual wrappersFinal visual layout and PDF design
Marketing Ops62 workflowsCore in 20Enriched
Google Sheets
Spreadsheet workspace for lightweight GTM data organization and review
Google Sheets is used in workflows that need a simple, shareable structure for lists, scoring, campaign matrices, QA tracking, content kits, or manual review. It is often the fastest way to organize AI-generated outputs before moving them into a more formal system.
Common uses
Structured calculations, registers, and QA controlsMetric dictionary, modeling, and QA layerScoring model and QA test casesLaunch tracker and QA checklist
Collaboration56 workflowsCore in 17Enriched
Google Docs
Collaborative drafting and review for marketing content
Google Docs is used for drafting, editing, reviewing, and collaborating on written assets. In B2B workflows, it supports content review, stakeholder comments, SME edits, sales asset drafts, and lightweight approval workflows.
Common uses
Controlled briefs, charters, and reviewable documentsReview workspace and commentsAccount brief and playbook documentationFinal displacement brief
Team Collaboration54 workflowsCore in 12Enriched
Slack
Team communication source for insights, alerts, and workflows
Slack is used in B2B AI workflows as both an input source and a distribution channel. Marketing teams can mine internal conversations for content ideas, route alerts from automations, collect sales feedback, and deliver weekly reports back to the team where work already happens.
Common uses
Optional landing-page request and approval channelApproval requests, exception routing, and deal-team coordinationApproved internal discussion and signal sourceSeverity-based alerts and escalation
Sales Intelligence50 workflowsCore in 43Enriched
Gong
Revenue intelligence for sales calls, deals, and buyer signals
Gong is used in B2B workflows to turn sales calls, deal conversations, and buyer objections into usable marketing and sales intelligence. It is especially useful for mining real customer language, objection patterns, competitive mentions, and deal risks from call recordings.
Common uses
Call transcripts, evidence, and conversation historyConversation and seller follow-up evidenceOpportunity calls and evidence source excerptsCompetitive call and objection source
AI Writing & Research43 workflowsCore in 27Enriched
Perplexity
AI research engine for cited market, competitor, and buyer research
Perplexity is used in B2B workflows when teams need faster source-backed research. It is useful for summarizing market context, competitor pages, SERP findings, product categories, and public information before turning that research into campaign or content assets.
Common uses
Cited external account and market researchCurrent evidence and counterargument researchAccount and market researchSource verification and context research
SEO & Content38 workflowsCore in 10Enriched
Webflow
Website builder and CMS for landing pages, blogs, and campaign pages
Webflow is used in B2B workflows to publish landing pages, comparison pages, FAQ pages, blog posts, and other campaign assets without relying on a full engineering sprint. It often turns AI-generated briefs and copy into live web experiences.
Common uses
Native site shell, asset hosting, forms, and publishingEpisode blog publishingLanding page embedPricing page editing and publishing
CRM35 workflowsCore in 28Enriched
Salesforce
CRM source for accounts, opportunities, and deal context
Salesforce is used as the CRM source of truth for accounts, contacts, opportunities, pipeline stages, closed-lost reasons, and campaign influence. In B2B workflows, it provides the deal context needed to generate one-pagers, analyze loss patterns, and prioritize sales enablement.
Common uses
Account, opportunity, stakeholder, and activity recordsAccounts, contacts, campaigns, and opportunitiesSource data, native configuration, governed actions, and measurementSource data, governed actions, and measurement
Sales & Outreach30 workflowsCore in 26Enriched
Clay
Data enrichment and AI-powered GTM workflow orchestration
Clay helps B2B teams enrich companies and contacts, run AI prompts across rows, and turn account data into outbound, ABM, and research workflows. It often acts as the connective layer between data sources, personalization logic, and go-to-market execution.
Common uses
Company, founder, signal, and message researchAccount enrichment and source-linked researchGuest research and enrichmentData enrichment and workflow orchestration
Analytics24 workflowsCore in 17Enriched
Google Analytics 4
Web and app analytics for understanding customer journeys and marketing performance
Google Analytics 4 is Google's analytics platform for measuring website and app behavior, customer journeys, events, conversions, and campaign performance. In B2B workflows, it is useful for diagnosing funnel changes, identifying traffic and conversion anomalies, measuring campaign impact, and connecting marketing activity to website behavior.
Common uses
Source data, native configuration, governed actions, and measurementSource data, governed actions, and measurementLanding page and conversion behaviorTraffic and conversion context
Marketing Ops22 workflowsCore in 7Enriched
Notion
Workspace for content operations, knowledge bases, approvals, and playbooks
Notion is used as a flexible workspace for turning AI outputs into organized team assets. It can support content calendars, battlecards, approval workflows, release notes, research libraries, and internal playbooks.
Common uses
Canonical state, decision, and issue workspacePostmortem documentation and roadmapBattlecard publishing hubSOP knowledge base
Sales Intelligence21 workflowsCore in 14Enriched
LinkedIn Sales Navigator
Prospect, account, and relationship intelligence for sales teams
LinkedIn Sales Navigator is used to find target accounts, identify decision makers, monitor account activity, and support social selling. In B2B workflows, it helps power warm intro requests, multi-threading, ABM engagement, and account research before outreach.
Common uses
Relationship and account research signalsBuying committee and account contextBuying committee and hiring signal reviewCompetitor hiring and company signal review
Sales & Outreach20 workflowsCore in 7Enriched
Apollo
Sales intelligence and outbound platform for prospecting and sequencing
Apollo is used in B2B workflows to find contacts, build prospect lists, enrich account data, and activate outbound sequences. It often connects research or personalization workflows to actual sales outreach.
Common uses
Verified business contacts and email activationProspect sourcing and contact dataContact finding and email sendingOutbound sequence activation
Video & Audio20 workflowsCore in 15Enriched
Descript
AI video and audio editing for podcasts, clips, transcripts, and repurposing
Descript is used in B2B content workflows to clean transcripts, edit audio or video, remove filler words, create clips, and turn long-form recordings into reusable content. It is especially useful for podcast, webinar, and SME interview repurposing workflows.
Common uses
Transcript-based editing and show notesTranscript editing and quote extractionCaptions and final edit reviewCaptions and final edits
Data & Analytics15 workflowsCore in 11Enriched
G2
Review intelligence source for customer language, competitor gaps, and proof
G2 is used as a source of buyer language, competitor weaknesses, review themes, objection patterns, and social proof. B2B teams can mine reviews to understand what customers praise, complain about, compare, and repeat across a category.
Common uses
Review themes and competitor weaknessesReview collection destinationCustomer review and pain miningReview themes and category signals
Automation15 workflowsCore in 10Enriched
n8n
Workflow automation for connecting apps, APIs, and AI steps
n8n is a workflow automation platform for connecting apps, APIs, databases, and AI services. Marketing teams can use it to route form submissions, trigger CRM updates, send Slack alerts, enrich records, and orchestrate multi-step workflows without building a full custom backend.
Common uses
Optional request intake and workflow orchestrationTriggers, routing, retries, logging, and controlled orchestrationExecution telemetry, validation, alerts, and recoveryPolling, branches, idempotency, retries, and writes
Marketing Ops15 workflowsCore in 2Enriched
Zapier
No-code automation platform for routing workflow triggers and outputs
Zapier connects apps and automates handoffs between tools in B2B workflows. It is useful for routing form submissions, triggering alerts, sending data to Airtable or Slack, and turning repeatable GTM processes into lightweight automations.
Common uses
Alert routing automationAutomation and alert routingTrigger automation and routingWeekly automation trigger
Advertising12 workflowsCore in 11Enriched
Google Ads
Paid search and campaign activation for high-intent demand
Google Ads is used to launch, manage, and optimize paid search campaigns. In B2B workflows, it provides keyword, ad, landing page, and quality score data that can be analyzed with AI to improve message match, campaign structure, and conversion paths.
Common uses
Source data, native configuration, governed actions, and measurementSource data, governed actions, and measurementSearch and paid acquisition performance dataSearch ad copy and keyword context
Productivity12 workflowsCore in 8Enriched
Google Drive
Cloud file storage and document sharing for sales assets
Google Drive is Google's cloud storage and file sharing platform. Sales and marketing teams use it to organize security documents, procurement packets, proposal files, customer-facing assets, and internal handoff materials. In workflow systems, it is useful as the shared source of truth for documents that need to be reviewed, approved, and sent during active deals.
Common uses
Optional approved internal content source through MCPApproved source files and versioned evidence libraryClient source, raw export, and deliverable workspaceAuthoritative evidence and asset source files
Analytics & Reporting12 workflowsCore in 4Enriched
Looker Studio
Marketing dashboards and lightweight reporting visualization
Looker Studio is used to turn marketing, sales, SEO, and campaign data into shareable dashboards. It is especially useful for before-and-after reporting, campaign performance views, creative testing dashboards, and executive-friendly summaries of workflow impact.
Common uses
Interactive dashboard and drill-through viewsMonthly performance dashboardDashboard validationLanding page performance dashboard
Video Repurposing10 workflowsCore in 6Enriched
Opus Clip
AI clipping tool for turning long videos into short-form assets
Opus Clip is used to repurpose webinars, podcasts, product demos, and long-form videos into short social clips. In B2B workflows, it helps marketers find strong moments, create short-form variants, and scale video repurposing without manually cutting every asset.
Common uses
Short clip extractionShort-form clip suggestionsShort-form video clippingClip discovery and short video extraction
Customer Support10 workflowsCore in 9Enriched
Zendesk
Support ticket source for customer questions and pain patterns
Zendesk is used in marketing workflows to mine support tickets, help center content, and customer questions. It helps teams turn real customer friction into FAQ pages, support-informed SEO content, objection handling, product education, and customer language banks.
Common uses
Support ticket themes and customer languageSupport ticket sourceSupport ticket signal sourceSupport ticket source data
SEO & Content9 workflowsCore in 8Enriched
Ahrefs
SEO research platform for keywords, competitors, backlinks, and content gaps
Ahrefs is used in B2B AI workflows for keyword research, competitor SEO analysis, content gap discovery, backlink research, and prioritizing organic growth opportunities. It gives marketers the search data needed before AI turns that data into briefs, pages, and content plans.
Common uses
Keyword, ranking, competitor, and gap exportsSEO keyword and competitor researchSEO query and backlink validationSearch demand validation
Advertising9 workflowsCore in 7Enriched
LinkedIn Ads
Paid advertising platform for LinkedIn audiences
LinkedIn Ads helps B2B marketers reach professional audiences by job title, company, industry, seniority, account list, and other firmographic targeting criteria.
Common uses
Campaign delivery, reach, and audience evidenceSource data, native configuration, governed actions, and measurementPaid promotion channelB2B paid campaign performance data
Presentations8 workflowsCore in 4Enriched
Gamma
AI document and presentation builder for polished GTM assets
Gamma is used to turn outlines, research, and campaign narratives into polished decks, documents, and web-style pages. In B2B workflows, it helps teams package analysis, reports, sales narratives, and thought leadership into assets that look ready to share.
Common uses
Deck generation and layoutOne-pager and deck-style formattingDeck drafting and visual structureDocument structure and visual layout
Social Analytics8 workflowsCore in 1Enriched
Shield
LinkedIn analytics for creators, executives, and teams
Shield is used to measure LinkedIn performance beyond basic likes and impressions. For B2B teams, it helps track which posts, formats, executives, and themes generate meaningful engagement, making it useful for thought leadership, employee advocacy, and social selling workflows.
Common uses
LinkedIn performance analyticsLinkedIn analyticsLinkedIn performance contextLinkedIn performance analysis
Deal Support7 workflowsCore in 7Enriched
Dock
Digital sales rooms and buyer collaboration workspaces
Dock helps sales teams create digital sales rooms where buyers can view proposals, timelines, resources, mutual action plans, and onboarding materials in one shared workspace. It is useful for deal-support workflows and proposal follow-up.
Common uses
Buyer-facing mutual workspace and approved proof deliveryControlled buyer-facing evidence roomBuyer workspace and proposal roomDigital sales room and buyer engagement workspace
SEO Analytics7 workflowsCore in 6Enriched
Google Search Console
Search performance data for pages, queries, and SEO decay
Google Search Console is used to understand how existing pages perform in Google Search. In B2B marketing workflows, it helps identify pages losing traffic, queries worth expanding, FAQ opportunities, and search intent gaps that can be turned into refreshed content or new landing pages.
Common uses
Search query and page performance evidenceOrganic query and indexing dataOrganic search contextExisting query and page data
Competitive Intelligence7 workflowsCore in 6Enriched
Klue
Competitive intelligence and battlecard management for sales teams
Klue is used to collect competitive intelligence and turn it into sales-ready battlecards. In B2B workflows, it helps teams organize competitor updates, product comparisons, objections, proof points, and field guidance that sales can use in active deals.
Common uses
Competitive intel and battlecard contextBattlecard publishingCompetitor packaging and positioning intelCompetitive intelligence hub
Email6 workflowsCore in 2Enriched
Gmail
Email sending and inbox workflow for lightweight outreach
Gmail is used to send individual emails, intro requests, follow-ups, and lightweight relationship messages. In B2B workflows, it often acts as the final human sending layer after AI has helped prepare research, drafts, and personalization.
Common uses
Scoped event message and thread sourceFollow-up email deliveryFollow-up email sendingManual meeting invite testing
Writing & Editing6 workflowsEnriched
Grammarly
Writing polish, clarity checks, and tone refinement
Grammarly is used as a final editing layer for marketing copy, sales assets, blog drafts, and campaign messaging. It helps catch grammar issues, improve clarity, and tighten tone after the strategic work has already been done in tools like Claude or ChatGPT.
Common uses
Grammar and clarity passFinal polish and readability checkFinal copy polishGrammar, clarity, and tone checks
Collaboration6 workflowsCore in 4Enriched
Miro
AI-powered visual collaboration workspace
Miro is a collaborative visual workspace for mapping ideas, workflows, launches, product decisions, and cross-functional planning. Product marketers can use it to map AI workflow priorities, align stakeholders, structure launch planning, and turn messy strategy discussions into clear visual systems.
Common uses
Visual account, decision, and workshop mappingWorkflow mapping
Analytics6 workflowsCore in 4Enriched
PostHog
Product analytics and conversion event tracking
PostHog is an analytics platform for tracking product and website behavior, events, funnels, feature flags, and experiments. Marketing teams can use it to measure landing page conversions, CTA clicks, form starts, and user behavior after campaign launch.
Common uses
Behavioral instrumentation and funnel analysisProduct and website behavior analyticsConversion event trackingFunnels, events, and behavior analytics
Ad Creative5 workflowsCore in 1Enriched
AdCreative.ai
AI ad creative generation for campaign testing
AdCreative.ai is used to generate ad visuals, copy variations, and creative concepts quickly. In B2B workflows, it is useful for turning campaign angles into multiple testable ad variations after the strategy and messaging direction are already defined.
Common uses
AI ad layout generationAd variation generationCreative variant generationVariant generation from winning patterns
Presentations5 workflowsCore in 2Enriched
Google Slides
Collaborative slide review and sales deck sharing
Google Slides is used to create, edit, and share presentations across teams. In B2B workflows, it helps marketers and sales teams review decks, package one-pagers, prepare internal readouts, and distribute sales-ready narratives.
Common uses
Executive, demo, and champion presentation assetsFinal deck editing and sharingFinal QBR deck editingFinal review and sales sharing
Meeting Intelligence5 workflowsCore in 5Enriched
Granola
AI notepad for meeting notes and follow-up workflows
Granola is an AI meeting notepad that captures conversations, enhances rough notes, and turns meetings into structured summaries, decisions, and follow-up material. It is useful for sales, customer research, recruiting, founder calls, and post-meeting workflows where teams need cleaner notes without losing context.
Common uses
Executive interview and meeting captureApproved meeting capture and transcript sourceCall notes and transcript captureExecutive call notes and transcript capture
Marketing Automation4 workflowsCore in 4Enriched
ActiveCampaign
Marketing automation, email, lead scoring, and sales pipelines
ActiveCampaign combines contact management, email marketing, lead and contact scoring, automations, goals, attribution, and Deals CRM pipelines. In B2B workflows, it provides contact and deal fields, tags, lists, automation triggers, waits, branches, pipeline stages, deal owners, and conversion data for scoring audits, nurture optimization, automation QA, and sales handoffs.
Common uses
Source data, native configuration, governed actions, and measurement
SEO & Content4 workflowsEnriched
AlsoAsked
Question research tool for People Also Ask and search-intent mapping
AlsoAsked helps B2B teams discover the questions buyers ask around a topic. It is useful for FAQ generation, content briefs, SEO planning, buyer education pages, and turning search behavior into practical content structures.
Common uses
Question and FAQ discoveryRelated question discoveryRelated question expansionPeople Also Ask and buyer question mining
Project Management4 workflowsCore in 4Enriched
Asana
Work management and campaign operations platform
Asana helps teams plan, assign, track, and automate work across projects, launches, campaign operations, approvals, and cross-functional workflows.
Common uses
Pilot tasks, dependencies, owners, and milestonesStructured intake and build-sprint handoffsCampaign checklist and ownershipLaunch tasks, owners, and dependencies
Primary workflow links
Marketing OpsCore tool
Automate campaign launch QA across ads, landing pages, CRM, and tracking
Role: Campaign checklist and ownership
Marketing OpsCore tool
Build a campaign launch QA command center before anything goes live
Role: Launch tasks, owners, and dependencies
Deal SupportCore tool
Build a pilot or POC success, governance, and exit plan
Role: Pilot tasks, dependencies, owners, and milestones
Social Media4 workflowsEnriched
Buffer
Social scheduling and publishing for marketing teams
Buffer is used to schedule, publish, and manage social posts across channels. In B2B workflows, it helps turn approved content, social proof, employee advocacy, and repurposed assets into a consistent publishing cadence.
Common uses
Scheduling and publishing queueSocial scheduling
AI / Agentic Workflows4 workflowsCore in 4Enriched
Claude Code
Agentic coding workspace for building reusable AI skills
Claude Code is used here as an agentic workspace for creating, editing, and testing reusable workflow files, skill instructions, prompts, and lightweight scripts. It is useful when a marketing workflow needs local file access, repeatable instructions, and structured outputs rather than a one-off chat response.
Common uses
Reusable Skill, schemas, analysis, and QAStores and runs the reusable Markdown skillPlans and builds the ad intelligence agentBuilds and runs the homepage audit skill
Lifecycle Marketing4 workflowsCore in 2Enriched
Customer.io
Customer journey automation and lifecycle messaging
Customer.io helps teams build automated, data-driven customer journeys across email, push, SMS, and in-app channels. It is useful for lifecycle marketing workflows that need segmented messaging based on product behavior, account state, or customer data.
Common uses
Lifecycle journey and email metricsLifecycle messaging and triggersLifecycle message deliveryLifecycle email delivery
Meeting Intelligence4 workflowsCore in 3Enriched
Fathom
AI meeting notes, summaries, and call follow-up
Fathom records, transcribes, summarizes, and organizes meeting notes from sales calls and customer conversations. It helps reps capture key moments, action items, and follow-up details without manually writing notes during the call.
Common uses
Meeting recordings and summariesCall recording and AI summaryPrior-call notes and post-call captureCall notes and buyer language extraction
Research & Scraping4 workflowsCore in 3Enriched
Firecrawl
Website scraping and structured content extraction for AI workflows
Firecrawl turns web pages into clean, structured content that AI tools can analyze. It is useful for extracting landing page copy, headings, links, metadata, and page text before running competitive analysis, CRO audits, or content workflows.
Common uses
Page extraction and technical checksCompetitor page extractionEvent website scraping and extractionPage scraping and content extraction
Ad Research4 workflowsCore in 3Enriched
Foreplay
Ad research and swipe file system for creative strategy
Foreplay is used to save, organize, and analyze ads from competitors and inspiration brands. In B2B workflows, it helps marketers build swipe files, compare campaign angles, identify messaging gaps, and brief new creative based on what the market is already seeing.
Common uses
Ad inspiration and swipe file researchSwipe file organizationCreative reference and swipe analysisAd swipe file and creative research
Product Operations4 workflowsCore in 2Enriched
Linear
Product issue and release source for changelog workflows
Linear is used to track product issues, feature work, bugs, and release progress. In B2B workflows, it helps product marketing teams turn engineering updates into customer-facing release notes, changelog entries, launch briefs, and internal enablement.
Common uses
Release notes and product contextContent fix ticketingTask trackingProduct issue and release source
Website & App Builder4 workflowsCore in 4Enriched
Lovable
AI app and website builder from natural language prompts
Lovable helps users generate web apps, landing pages, and interfaces from natural language prompts. Marketers can use it to quickly prototype campaign pages or internal tools before refining the code in a developer workflow.
Common uses
Private deployable diagnostic applicationProduction interactive application buildNo-code app and calculator buildLanding page generation
Email Marketing4 workflowsCore in 4Enriched
Mailchimp
Email marketing, audience management, segmentation, and automation
Mailchimp combines audience management, email campaigns, segmentation, reporting, and customer journey automation. In B2B workflows, it provides contact statuses, tags, groups, segments, merge fields, engagement history, campaign reports, and journey activity for audience hygiene, drop-off analysis, performance reviews, and controlled send-time experiments.
Common uses
Source data, native configuration, governed actions, and measurement
Website Personalization4 workflowsCore in 2Enriched
Mutiny
Website personalization for B2B segments and accounts
Mutiny is used to personalize website experiences for different accounts, industries, segments, and traffic sources. In B2B workflows, it helps turn generic landing pages into more relevant experiences for ABM campaigns, vertical campaigns, and paid traffic programs.
Common uses
Personalized landing page experienceWebsite personalization and segment targetingWebsite personalization deliveryVertical landing page personalization
AI Research4 workflowsCore in 3Enriched
NotebookLM
Source-grounded research workspace for messy documents
NotebookLM is used to organize source material and ask grounded questions across documents, notes, transcripts, and research files. In B2B workflows, it helps marketers synthesize scattered inputs before turning them into reports, briefs, content, or sales assets.
Common uses
Source grounding and citation workspaceSource organization and synthesisDocument synthesisSource organization and grounded Q&A
AI Platform4 workflowsCore in 3Enriched
OpenAI
AI models and APIs for generation, analysis, and automation
OpenAI is used to power AI-assisted writing, analysis, personalization, classification, and automation inside marketing and sales workflows. In B2B workflows, it is especially useful when teams need programmable AI behavior through APIs or custom internal tools.
Common uses
Personalized email scriptingVision analysis and scoringAnswer generation and embeddingsField normalization at scale
SEO & Site Audits4 workflowsCore in 2Enriched
Screaming Frog
Technical SEO crawling for site audits and content QA
Screaming Frog is used to crawl websites and extract SEO, technical, and on-page data at scale. In B2B workflows, it helps audit landing pages, validate metadata, find broken links, compare competitor site structures, and QA programmatic SEO pages before launch.
Common uses
Reproducible technical and content crawlTechnical QA and crawl validationOwned and competitor site crawlingLanding page crawl and content extraction
Marketing Analytics4 workflowsCore in 4Enriched
Supermetrics
Marketing data extraction for reports and dashboards
Supermetrics is used to pull marketing data from ad platforms, analytics tools, and other sources into spreadsheets, dashboards, and data warehouses. In B2B workflows, it helps teams centralize performance data for campaign analysis and reporting.
Common uses
Scheduled LinkedIn reporting extractsScheduled channel and web data extractionPaid account snapshots and performance extractsAd performance data extraction
Social Media4 workflowsCore in 1Enriched
Typefully
Social writing and scheduling for LinkedIn and X
Typefully is a writing, preview, scheduling, and analytics tool for LinkedIn and X. Marketing teams use it to draft posts, preview formatting, schedule content, and track which hooks and formats perform best. It is especially useful for founder-led and executive thought leadership workflows where post structure and consistency matter.
Common uses
LinkedIn post schedulingLinkedIn drafting and schedulingDrafting and scheduling future posts
Forms & Lead Capture4 workflowsEnriched
Web3Forms
Simple form backend for static websites and landing pages
Web3Forms provides a lightweight form backend that lets teams capture submissions from static sites and no-code landing pages without building server-side form handling. It is useful for quick campaign pages where marketers need reliable lead capture, email notifications, and basic webhook-style routing.
Common uses
Optional fast embedded form and redirectLead capture and submission alertsEmbedded formsLightweight form capture
Social Media3 workflowsEnriched
AuthoredUp
LinkedIn writing, formatting, and post preview workflow
AuthoredUp is used to format, preview, and improve LinkedIn posts before publishing. It is especially useful when B2B teams are preparing executive posts, employee advocacy kits, and social selling content that needs clean spacing, strong hooks, and mobile-friendly readability.
Common uses
LinkedIn formatting and preview
AI Writing & Research3 workflowsCore in 2Enriched
ChatGPT
General AI assistant for writing, analysis, and workflow support
ChatGPT is used across B2B workflows for drafting, research support, summarization, ideation, copy adaptation, and structured prompt execution. It is especially useful for quick iteration, channel-specific copy, data interpretation, and turning rough inputs into usable marketing assets.
Common uses
Channel-specific copy adaptationLaunch asset generation workspaceSynthetic persona critique
Community & GTM Intelligence3 workflowsCore in 3Enriched
Common Room
Community and buyer signal intelligence for GTM teams
Common Room is used to capture community, product, social, and account signals across different channels. In B2B workflows, it helps marketers and revenue teams identify engaged people, monitor community conversations, and route relevant signals into campaigns or sales follow-up.
Common uses
Person and organization signal sourceCustomer and relationship signal trackingCommunity signal monitoring
Competitive Intelligence3 workflowsCore in 1Enriched
Crayon
Competitive intelligence for messaging, sales, and battlecards
Crayon is used to monitor competitors, capture market changes, and turn competitive intelligence into battlecards and sales guidance. In B2B workflows, it helps teams track positioning, pricing, product updates, and field-ready competitive narratives.
Common uses
Competitive context and positioningFresh competitor monitoringCompetitor asset monitoring
Partner Marketing3 workflowsCore in 3Enriched
Crossbeam
Ecosystem revenue and partner account mapping
Crossbeam helps GTM teams map partner account overlaps, identify co-sell opportunities, and use partner ecosystem data to accelerate revenue motions.
Common uses
Shared-account overlap and partner contextPartner account overlap and ecosystem dataPartner overlap and account mapping
CRM3 workflowsCore in 2Enriched
folk
Lightweight CRM for relationships, lists, and follow-up workflows
folk is used to manage contacts, relationships, lists, and lightweight outreach workflows. In B2B workflows, it helps teams track podcast targets, partner relationships, intro paths, and relationship-based GTM motions without a heavy CRM process.
Common uses
Lightweight account/contact workspaceRelationship pipeline trackingLightweight relationship CRM tracking
Customer Success3 workflowsCore in 3Enriched
Gainsight
Customer success platform for retention and expansion
Gainsight is a customer success platform used to manage account health, success plans, customer notes, renewals, and expansion workflows. Customer success and customer marketing teams can use it to support QBRs, advocacy, adoption reviews, and customer expansion plays.
Common uses
Customer-success handoff, outcomes, and expansion recordsHealth scores, CSM notes, and success plansCustomer health, notes, and success plans
Primary workflow links
Customer MarketingCore tool
Generate QBR decks from product usage, success notes, and business outcomes
Role: Customer health, notes, and success plans
RevOps & CRMCore tool
Turn closed-won deals into implementation handoffs and expansion seeds
Role: Customer-success handoff, outcomes, and expansion records
Customer MarketingCore tool
Turn customer expansion signals into coordinated CSM, AE, and marketing plays
Role: Health scores, CSM notes, and success plans
Analytics3 workflowsCore in 2Enriched
HockeyStack
B2B revenue intelligence and account journey analytics
HockeyStack is a B2B revenue data and analytics platform that connects marketing, product, sales, and customer data to account journeys, attribution, intent scoring, and GTM recommendations. It is useful for workflows that turn account behavior into sales routing, paid audience syncs, and RevOps actions.
Common uses
Pipeline and account journey attributionAccount journey and attribution signalsAccount intent and journey intelligence
Advertising3 workflowsCore in 1Enriched
LinkedIn Campaign Manager
LinkedIn ad campaign creation, targeting, and reporting
LinkedIn Campaign Manager is used to run paid campaigns against professional audiences, industries, titles, and account lists. In B2B workflows, it supports ABM ads, vertical campaigns, retargeting, sponsored content, lead generation forms, and performance reporting.
Common uses
Paid social launch and testingVertical ad campaign activationLocalized B2B ad activation
Video & Async Communication3 workflowsEnriched
Loom
Async screen and camera video recording
Loom lets teams record and share screen, camera, and voice videos quickly. Product marketers can use it for async demos, launch walkthroughs, sales enablement explanations, customer-facing updates, and workflow documentation.
Common uses
Quick recording fallback and review sharingWorkflow documentationFast narrated demo recording
Analytics3 workflowsCore in 2Enriched
Microsoft Clarity
Free heatmaps and session recordings
Microsoft Clarity is a free behavior analytics tool that provides session recordings, heatmaps, rage-click detection, and user interaction insights. It is useful for diagnosing landing page friction after launch.
Common uses
Session recordings and heatmapsSession replay and UX diagnostics
Sales Calls3 workflowsCore in 2Enriched
Sybill
AI sales call notes, summaries, and CRM follow-up insights
Sybill is an AI sales assistant for call summaries, follow-up notes, buyer insights, and CRM updates. Sales teams use it to reduce post-call admin, capture deal context, and turn conversations into next steps.
Common uses
Structured call notes and deal pain contextAI call notes and sales conversation intelligenceDiscovery call notes and buyer context
Forms3 workflowsCore in 2Enriched
Tally
Lightweight forms for capture, intake, and campaign follow-up
Tally is used to create simple forms for lead capture, event follow-up, content intake, and internal submissions. In B2B workflows, it helps teams collect structured responses without needing a heavy form builder or custom development.
Common uses
Private CEO and CMO intake formsSurvey collectionPost-event interest capture form
Social Media3 workflowsCore in 2Enriched
Taplio
LinkedIn content planning, scheduling, and workflow support
Taplio is used to manage LinkedIn content creation and publishing for founders, executives, and B2B teams. It is useful for scheduling posts, organizing ideas, supporting comment engagement, and running repeatable thought leadership workflows.
Common uses
LinkedIn scheduling and post formattingLinkedIn content workflow supportLinkedIn scheduling and content workflow
CMS & Publishing3 workflowsCore in 2Enriched
WordPress
Blog and website publishing for content workflows
WordPress is used to publish blogs, landing pages, resources, and website content. In B2B workflows, it often acts as the final publishing layer after AI-assisted research, drafting, optimization, and review are complete.
Common uses
Content inventory and restricted draft creationControlled page drafting and publicationBlog publishing
Message Testing3 workflowsCore in 1Enriched
Wynter
Message testing with target-market panels
Wynter is used to test messaging with panels of target buyers and get qualitative feedback on clarity, relevance, and persuasion. In B2B workflows, it helps marketers validate landing pages, positioning, ads, and sales narratives before scaling them.
Common uses
B2B buyer message testingMessage validationMessage testing with target-market panels
Interactive Demos2 workflowsCore in 1Enriched
Arcade
Interactive demos, videos, and product storytelling
Arcade helps teams create interactive product demos, product videos, and visual stories that can be embedded in websites, campaigns, onboarding, and sales materials.
Common uses
Interactive demo and product storytelling assetsInteractive demo asset
Sales Calls2 workflowsCore in 2Enriched
Attention
AI sales agents for follow-ups, CRM updates, and deal coaching
Attention captures sales conversations and uses AI to automate follow-ups, CRM updates, next steps, deal risk alerts, and coaching workflows. It is useful for sales-call workflows where conversation intelligence needs to turn into action.
Common uses
Sales conversation intelligence and CRM automationSales call AI, follow-ups, and coaching
Social Media2 workflowsEnriched
Blotato
Create and publish content across social platforms
Blotato is an AI content engine and social publishing tool for creating, repurposing, and distributing posts across multiple social platforms. It is useful in GTM workflows where approved images, videos, carousels, or short posts need to be published without manually uploading to every channel.
Common uses
Social publishingMulti-platform posting
Sales & Outreach2 workflowsCore in 1Enriched
Breakcold
Social selling CRM for LinkedIn and email workflows
Breakcold is a sales CRM built around social selling and multichannel outreach. It helps sales teams manage LinkedIn engagement, email outreach, prospect activity, and relationship workflows in one place.
Common uses
Social selling workflow supportLinkedIn CRM and engagement workflow
Data Enrichment2 workflowsEnriched
Clearbit
B2B data enrichment and intent signals
Clearbit provides B2B enrichment data for records, forms, routing, segmentation, and account intelligence. It is useful for workflows that need firmographic data, shorter forms, lead scoring inputs, or visitor/account enrichment.
Common uses
Enrichment field validationFirmographic visitor enrichment
Security & Trust2 workflowsCore in 2Enriched
Conveyor
AI customer trust platform for security reviews and RFPs
Conveyor helps revenue and security teams automate customer trust workflows, including security questionnaires, RFPs, trust centers, SOC 2 document sharing, and approved due-diligence answers. It is useful in sales workflows where enterprise buyers need security, privacy, compliance, or procurement proof before a deal can move forward.
Common uses
Security questionnaire and trust-center coordinationSecurity answers and trust center content
Analytics & ABM2 workflowsCore in 2Enriched
Factors.ai
AI ABM, account intelligence, and attribution platform
Factors.ai helps GTM teams identify accounts, capture buyer intent, analyze journeys, run ABM motions, and measure marketing impact. It is useful for website analytics, account intelligence, ABM, and homepage personalization workflows where segment-level conversion insight matters.
Common uses
Website visitor and account intent intelligenceVisitor journey and account analytics
Research & Monitoring2 workflowsCore in 2Enriched
Feedly
News and source monitoring platform
Feedly helps teams monitor publications, blogs, newsletters, and topic feeds in one place. It is useful for content teams tracking market news, competitor updates, and industry signals.
Common uses
Monitored company, industry, and investment signalsNews and source monitoring
Design & Creative2 workflowsCore in 1Enriched
Freepik
AI image and design asset generation for marketing visuals
Freepik is used to create or adapt visuals for campaigns, landing pages, social posts, and account-specific creative. In B2B workflows, it helps marketers generate visual concepts quickly while keeping the creative tied to the message or audience context.
Common uses
On-brand campaign image generationAI brand image generation
Analytics2 workflowsCore in 1Enriched
GA4
Website analytics and event tracking
Google Analytics 4 tracks website traffic, engagement, events, and conversions. Marketing teams use it to understand campaign performance, content behavior, and conversion paths.
Common uses
Analytics and conversion trackingWebsite and conversion performance
AI / LLM2 workflowsCore in 2Enriched
Gemini
Google's AI assistant for research and multimodal work
Gemini is Google's AI assistant for research, writing, analysis, and multimodal tasks. Marketing and product teams can use it for deep research, source synthesis, campaign planning, and idea development across documents, web sources, and files.
Common uses
Deep research collectionDeep research and source discovery
Productivity2 workflowsEnriched
GitHub
Code hosting, issues, and project collaboration
GitHub hosts repositories and supports issues, markdown files, project boards, and collaboration workflows. Marketing and product teams can use it as a structured hub for technical launch notes, decision logs, review checklists, and issue-based follow-up workflows.
Common uses
Version control and deployment sourceOptional issues/checklists
Events & Video2 workflowsCore in 1Enriched
Goldcast
B2B video, webinar, and event content platform
Goldcast helps B2B marketers run webinars and digital events, capture attendee engagement, create video content, and repurpose event recordings. It is useful for event follow-up, video repurposing, and field marketing workflows where session behavior and content engagement matter.
Common uses
Webinar attendance, poll, chat, and engagement dataSession and engagement data
Research & Monitoring2 workflowsCore in 1Enriched
Google Alerts
Free web and news monitoring alerts
Google Alerts monitors the web for new pages, news, and mentions that match selected keywords. Product marketers can use it as a lightweight monitoring layer for competitor mentions, product launches, market moments, industry news, and brand tracking.
Common uses
Keyword alert sourceKeyword and mention monitoring
Video & Meetings2 workflowsEnriched
Grain
Call recording clips for customer proof and sales evidence
Grain is used to capture, clip, and share moments from sales calls, customer interviews, and internal meetings. For B2B marketers, it is useful for turning customer voice into proof points, case study evidence, objection libraries, and sales enablement snippets.
Common uses
Shareable call snippets for evidenceCall clip evidence and examples
Audience Research2 workflowsCore in 2Enriched
GummySearch
Reddit audience research and pain language mining
GummySearch is used to find real buyer language from Reddit conversations. In B2B workflows, it helps marketers uncover pain points, objections, category frustrations, and phrasing that can improve landing page copy, ads, content briefs, and ABM personalization.
Common uses
Reddit pain and question miningReddit pain point and topic mining
Video Generation2 workflowsCore in 2Enriched
HeyGen
AI avatar video generation for personalized sales and marketing videos
HeyGen is an AI video generation platform for creating avatar-led videos, personalized sales messages, translated videos, and marketing explainers without a full production workflow. In B2B workflows, it is useful for turning scripts into repeatable video assets for sales follow-up, ABM outreach, webinar nurture, and campaign personalization.
Common uses
AI avatar video creationPersonalized video generation
Data & Activation2 workflowsCore in 1Enriched
Hightouch
Composable CDP and data activation platform
Hightouch helps GTM teams activate customer and product data from the warehouse into business tools such as CRMs, marketing automation platforms, ad platforms, and support systems. It is useful for lifecycle, expansion, and audience-sync workflows where product or customer data needs to trigger action in downstream GTM tools.
Common uses
Audience and data activationSync product usage segments to GTM tools
Social Research2 workflowsEnriched
Kleo
LinkedIn content research and inspiration for social workflows
Kleo is used to research LinkedIn content patterns, find post examples, and understand what creators or target accounts are posting. In B2B workflows, it supports comment engagement, social research, and LinkedIn content ideation.
Common uses
LinkedIn post and voice researchLinkedIn content research and post discovery
Design & Creative AI2 workflowsCore in 2Enriched
Magnific
AI creative platform for images, assets, and visual enhancement
Magnific is the rebranded Freepik creative platform, combining AI image generation, asset creation, design resources, and visual enhancement workflows under one brand. GTM teams can use it to create campaign visuals, sales graphics, ad variants, social assets, and polished marketing imagery without relying on a full design team for every iteration.
Common uses
AI visual generation and creative polishAI visual generation, polish, and upscaling
Advertising2 workflowsCore in 2Enriched
Meta Ad Library
Public library of active Meta ads
Meta Ad Library is Meta's searchable public database for ads running across Meta technologies. Marketers can use it to inspect competitor ad creative, offers, messaging, and campaign patterns before building their own paid social tests.
Common uses
Public active-ad evidence and creative contextCompetitor ad source
Advertising2 workflowsCore in 2Enriched
Meta Ads
Paid social advertising across Facebook and Instagram
Meta Ads is the advertising platform for Facebook, Instagram, Messenger, and the Meta Audience Network. B2B teams use it for paid social campaigns, retargeting, creative testing, audience experiments, and campaign performance analysis.
Common uses
Creative performance sourceCreative and audience performance data
Content Quality2 workflowsEnriched
Originality.ai
AI content detection, plagiarism checks, and quality review
Originality.ai is used as a quality control layer for content teams publishing AI-assisted work. In B2B workflows, it helps check originality, readability, and potential AI-content risk before blog posts, SEO pages, reports, and customer-facing assets go live.
Common uses
AI readability and originality reviewContent quality and originality review
Meeting Transcription2 workflowsCore in 2Enriched
Otter
Meeting transcription and notes for content and sales workflows
Otter is used to transcribe meetings, interviews, webinars, and customer conversations. In B2B workflows, it helps marketers capture raw source material that can be turned into content, sales enablement, customer insights, and executive thought leadership.
Common uses
Meeting transcriptionMeeting transcription and notes
Product Management2 workflowsCore in 1Enriched
Productboard
Product management, feedback, and roadmapping
Productboard helps product teams collect customer feedback, prioritize what to build, and align roadmaps with product objectives. Product marketers can use it to connect feature requests, launch context, customer needs, and GTM planning inputs in one place.
Common uses
Feature docs and requestsProduct issue routing
SEO & AI Visibility2 workflowsCore in 2Enriched
Profound
AI search visibility and answer engine optimization
Profound helps brands understand and improve how they appear in AI-generated answers across platforms like ChatGPT, Perplexity, Claude, Gemini, and AI Overviews. It is useful for AEO workflows that monitor brand presence, citations, sentiment, and topic gaps.
Common uses
Answer-engine visibility and citation observationsAI answer visibility monitoring
Partner Marketing2 workflowsCore in 2Enriched
Reveal
Partner account mapping and co-sell intelligence
Reveal helps partner and sales teams identify overlapping accounts with partners, uncover co-sell opportunities, and coordinate ecosystem revenue motions.
Common uses
Partner account mapping and co-sell intelligencePartner lead and account source
Video & Audio Recording2 workflowsCore in 2Enriched
Riverside
Remote recording for podcasts and interviews
Riverside records high-quality remote audio and video for podcasts, webinars, and interviews. Marketing teams use it to capture expert conversations that can be edited and repurposed into content.
Common uses
Remote podcast recordingSource recording and transcript export
Sales Productivity2 workflowsCore in 1Enriched
Scratchpad
AI sales workspace for Salesforce updates and deal notes
Scratchpad helps sales reps capture notes, update CRM fields, summarize calls and emails, and manage deal work without switching between tools. It is useful for sales-call workflows, CRM hygiene, qualification notes, and manager-ready updates.
Common uses
Rep-friendly prep and CRM updatesRep workflow and CRM updates
Customer Marketing2 workflowsCore in 2Enriched
Senja
Testimonial collection and social proof management
Senja is used to collect, organize, and publish testimonials and customer proof. In B2B workflows, it helps marketers turn scattered customer praise into quote libraries, social proof roundups, landing page testimonials, and sales-ready proof points.
Common uses
Testimonial and praise captureTestimonial collection and proof library
Video Creation2 workflowsCore in 1Enriched
Tella
Screen recording and lightweight video creation for marketers
Tella is used to record polished screen walkthroughs, product demos, explainers, and lightweight sales videos. In B2B workflows, it helps turn product screens and campaign ideas into clean videos without a full video production process.
Common uses
Lightweight video polish and framingProduct screen recording capture
SEO & Content Optimization2 workflowsEnriched
thruuu
SERP analysis and content briefs for SEO workflows
thruuu is used to analyze search results, extract competing page structures, and create SEO content briefs. In B2B workflows, it helps marketers understand what ranks, what questions competitors answer, and how to structure content that better matches search intent.
Common uses
SERP content extractionSERP analysis and content structure extraction
Signal Intelligence2 workflowsCore in 1Enriched
Trigify
LinkedIn and social engagement signals for GTM workflows
Trigify is used to monitor social and LinkedIn engagement signals that can reveal account interest or buying intent. In B2B workflows, it helps teams identify who is engaging with relevant topics, competitors, creators, or posts before routing signals into outreach.
Common uses
LinkedIn engagement signal detectionSocial signal monitoring and post discovery
Sales & Outreach2 workflowsCore in 1Enriched
Unify
Intent signals and AI outbound plays in one GTM system
Unify is an outbound system of action that combines intent data, AI agents, prospect data, plays, and engagement workflows. Sales and growth teams can use it to identify accounts showing buying signals, trigger outbound plays, and coordinate follow-up across reps and CRM systems.
Common uses
Outbound sequencing and orchestrationWebsite intent signals and outbound plays
Website & Deployment2 workflowsCore in 1Enriched
Vercel
Frontend hosting and preview deployments
Vercel is a frontend cloud platform for deploying websites, landing pages, and web applications with fast previews, production hosting, and Git-based deployment workflows. GTM teams can use it to preview campaign pages, QA changes before launch, and ship lightweight marketing experiments without waiting on complex infrastructure.
Common uses
Report frontend and shareable outputPreview and deployment
Competitive Intelligence2 workflowsCore in 2Enriched
Visualping
Website change monitoring for competitors and pricing pages
Visualping is used to monitor web pages for changes and send alerts when something updates. In B2B workflows, it helps teams track competitor pricing pages, product pages, messaging changes, feature launches, and partner pages without manually checking them every week.
Common uses
Pricing page change monitoringWebsite and pricing page monitoring
AI Writing & Governance2 workflowsEnriched
Writer
Enterprise AI writing and brand governance
Writer is an enterprise AI writing platform used to create, review, and govern business content. Marketing teams can use it to enforce brand voice, approved terminology, style rules, and content quality standards across AI-assisted writing workflows.
Common uses
Brand governance and terminology checksEnterprise style and terminology checks
ABM & Intent Data1 workflowCore in 1Enriched
6sense
Account intent and predictive revenue intelligence
6sense is used to identify accounts showing buying intent and prioritize revenue teams around in-market demand. In B2B workflows, it helps combine intent signals, account fit, and sales context for ABM prioritization, campaign targeting, and timely outreach.
Common uses
Intent and account signal detection
Ad Research1 workflowEnriched
AdScan.ai
Competitor ad discovery and ad library research
AdScan.ai is used to discover, save, and analyze competitor ads across major ad platforms. In B2B workflows, it helps marketers collect creative examples, extract claims, study ad angles, and understand which competitor messages are showing up repeatedly in market.
Common uses
Ad screenshot and claim extraction
Data Extraction1 workflowEnriched
Apify
Web scraping and browser automation platform
Apify is a web scraping, browser automation, and data extraction platform. Product marketers can use it to monitor competitor pricing pages, extract public website changes, collect market research inputs, and turn public web data into structured GTM intelligence.
Common uses
Pricing page monitoring and capture
Cloud Marketplace1 workflowCore in 1Enriched
AWS Marketplace
Cloud software marketplace for AWS buyers and sellers
AWS Marketplace is a digital catalog where customers find, buy, deploy, and manage third-party software and services. GTM teams use it for marketplace listings, private offers, and cloud partner motions.
Common uses
Marketplace listing and competitor reference source
Presentations1 workflowCore in 1Enriched
Beautiful.ai
AI-assisted presentation design and slide formatting
Beautiful.ai is used to turn rough ideas, outlines, and sales narratives into polished slide decks. In B2B workflows, it helps teams create executive-ready presentations, sales one-pagers, internal reports, and campaign readouts without starting from a blank slide.
Common uses
Slide generation and formatting
Data & Analytics1 workflowCore in 1Enriched
BigQuery
Cloud data warehouse for product, revenue, and usage analysis
BigQuery is used to analyze large datasets such as product usage, revenue data, customer behavior, and marketing performance. In B2B workflows, it helps turn anonymized internal data into benchmark reports, trend analysis, and data-backed content assets.
Common uses
Anonymized product data analysis
Social Listening1 workflowCore in 1Enriched
Brand24
Social listening and brand mention monitoring
Brand24 monitors public mentions across social media, news, blogs, forums, and other web sources. GTM teams can use it to detect brand issues, competitor mentions, customer conversations, campaign responses, and early reputation signals.
Common uses
Social and web mention monitoring
Digital PR & Outreach1 workflowEnriched
BuzzStream
Digital PR and outreach management for link building
BuzzStream is used to manage outreach lists, email sequences, relationships, and follow-ups for digital PR and link building. In B2B workflows, it helps teams promote data studies, reports, and link-worthy content without losing track of contacts and outreach status.
Common uses
Digital PR and backlink outreach
SEO Content1 workflowEnriched
Byword
AI SEO article generation for scaled content workflows
Byword is used to generate SEO-focused articles and programmatic content drafts from keywords or structured inputs. In B2B workflows, it can support scaled content production when paired with proper research, editorial review, and quality control.
Common uses
AI SEO article and page generation
Scheduling1 workflowCore in 1Enriched
Calendly
Scheduling links and meeting booking automation
Calendly lets teams share booking links, route meetings, manage availability, and reduce scheduling friction. GTM teams use it for demos, event meetings, customer calls, and campaign follow-up scheduling.
Common uses
Meeting booking links and availability
RevOps & Scheduling1 workflowCore in 1Enriched
Chili Piper
Inbound conversion, routing, and meeting scheduling
Chili Piper helps revenue teams qualify, route, and schedule meetings from inbound demand and website experiences. It is useful for RevOps and demand generation workflows where speed-to-lead, meeting routing, and handoff quality matter.
Common uses
Meeting routing and booking QA
Video Collaboration1 workflowEnriched
Claap
Async video collaboration for sales and marketing feedback
Claap is used to record, share, and review async videos with comments and feedback. In B2B workflows, it helps teams review sales talk tracks, campaign walkthroughs, product demos, and customer-facing assets without scheduling another meeting.
Common uses
Async rep feedback on talk tracks
AI / Agentic Workflows1 workflowCore in 1Enriched
Claude Cowork
Agentic AI workspace for multi-step knowledge work
Claude Cowork is used for longer-running knowledge-work tasks that need access to local files, connected apps, and scheduled or repeated workflows. In these workflows it acts as the operator that reads inputs, performs analysis, creates structured outputs, and routes work back to humans.
Common uses
Scheduled agent orchestration and connected tool access
Sales & Research1 workflowCore in 1Enriched
Claygent
AI research agent inside Clay
Claygent is Clay’s AI research agent for finding, reading, and summarizing public web information about companies, prospects, competitors, and markets. It is useful in GTM workflows where teams need structured account research, market context, competitive signals, or personalization inputs without manually browsing dozens of pages.
Common uses
Competitor page and public source research
Audio Editing1 workflowEnriched
Cleanvoice
AI audio cleanup for podcasts and recordings
Cleanvoice removes filler words, mouth sounds, long pauses, and audio distractions from recordings. It is useful for speeding up podcast and interview post-production.
Development1 workflowCore in 1Enriched
Cursor
AI code editor for building and refining apps
Cursor is an AI-powered code editor that helps users write, understand, and modify code. GTM teams working with technical collaborators can use it to refine AI-generated landing pages, scripts, automations, and internal tools.
Common uses
Code refinement and QA fixes
SEO Data1 workflowEnriched
DataForSEO
SEO and SERP data APIs for advanced content workflows
DataForSEO is used to pull keyword, SERP, ranking, and search data through APIs. In B2B workflows, it is useful for advanced SEO automation, programmatic research, content gap analysis, and custom dashboards that need structured search data.
Common uses
Keyword and SERP data extraction
Data Visualization1 workflowEnriched
Datawrapper
Simple charts and data visuals for reports and articles
Datawrapper is used to create clean charts, tables, and maps from structured data. In B2B workflows, it helps marketers turn research, benchmarks, and performance data into visuals that can be embedded in reports, blog posts, and thought leadership.
Common uses
Embeddable charts and data visuals
Localization1 workflowCore in 1Enriched
DeepL
High-quality translation for localization and international campaigns
DeepL is used to create a strong translation baseline before localizing campaign copy, landing pages, email sequences, and sales assets. In B2B workflows, it helps teams move faster across languages while still leaving room for human review and cultural adaptation.
Common uses
High-quality translation baseline
Sales Enablement1 workflowEnriched
DocSend
Secure asset sharing and engagement tracking for sales content
DocSend is used to share decks, one-pagers, reports, and other sales assets while tracking engagement. In B2B workflows, it helps revenue teams understand which pages prospects view, how long they engage, and which follow-ups are most relevant.
Common uses
Asset delivery and engagement tracking
Customer Research1 workflowCore in 1Enriched
Dovetail
Customer insights and research repository
Dovetail centralizes customer research, feedback, transcripts, and support signals so teams can find reusable insights and evidence. Product marketers can use it to mine customer language, identify recurring pain points, and connect market messaging to real customer evidence.
Common uses
Feedback repository and tagging
Email & Outreach1 workflowEnriched
Email
Standard email inbox and sending channel
Email is the standard channel for sending, receiving, and reviewing outbound messages, approvals, and internal workflow notifications. In these workflows it represents the actual inbox or sending system used after AI creates the draft or recommendation.
Common uses
Draft outbound delivery channel
Analytics & Reporting1 workflowEnriched
Equals
Spreadsheet-based analysis and reporting for revenue teams
Equals is used to analyze revenue, marketing, and operational data in a spreadsheet-style environment. In B2B workflows, it helps teams explore pipeline data, build lightweight dashboards, and translate analysis into decisions without heavy BI setup.
Common uses
Revenue analysis spreadsheet and dashboards
Prospecting1 workflowCore in 1Enriched
Evaboot
Sales Navigator export, cleaning, and email enrichment
Evaboot helps sales teams export clean lead and account data from LinkedIn Sales Navigator and find professional emails. It is useful for lead research and prospecting workflows that start with Sales Navigator searches or saved lead lists.
Common uses
Sales Navigator export and lead enrichment
Employee Advocacy1 workflowEnriched
EveryoneSocial
Employee advocacy distribution for LinkedIn and social campaigns
EveryoneSocial is used to distribute approved social content to employees and make advocacy easier to participate in. In B2B workflows, it helps teams scale announcement posts, thought leadership, hiring campaigns, and social proof through employee networks.
Common uses
Employee advocacy distribution
Trend Research1 workflowEnriched
Exploding Topics
Emerging trend discovery for content and market research
Exploding Topics is used to spot fast-growing topics, companies, and search trends before they become obvious. In B2B workflows, it helps marketers identify early content angles, category shifts, and emerging subjects worth tracking or covering.
Common uses
Emerging trend discovery
Design1 workflowEnriched
Figma
Collaborative design and prototyping platform
Figma is a collaborative design platform for creating, reviewing, and prototyping product and marketing experiences. Product marketers can use it to review landing page mockups, annotate launch pages, collaborate with design, and turn campaign concepts into visual assets.
Data Visualization1 workflowEnriched
Flourish
Interactive charts and visual storytelling for data content
Flourish is used to create interactive charts, maps, and data stories. In B2B workflows, it helps marketers turn reports, benchmark studies, survey data, and research findings into richer visuals that are easier to understand and share.
Common uses
Interactive charts and data visualization
Ad Research1 workflowCore in 1Enriched
Google Ads Transparency Center
Competitor ad discovery for Google Ads research
Google Ads Transparency Center is used to inspect ads that advertisers are running across Google surfaces. In B2B workflows, it helps marketers collect competitor ad examples, study offer patterns, compare messaging angles, and build stronger creative briefs.
Common uses
Competitor ad discovery
AI / Agentic Workflows1 workflowCore in 1Enriched
Google Antigravity
Agent-first development environment for AI workflow builds
Google Antigravity is an agent-first development environment used to build, test, and iterate on reusable AI-assisted workflows. It is especially useful when a marketing workflow needs code-like artifacts, validation loops, and repeated updates to instruction files or scoring rubrics.
Common uses
Initial skill-building workspace and execution visibility
Scheduling & Calendar1 workflowCore in 1Enriched
Google Calendar
Scheduling, availability, and meeting automation
Google Calendar manages events, attendee invitations, availability, reminders, and meeting updates across personal and Google Workspace calendars. In GTM workflows, it is used to create governed meeting records, check scheduling conflicts, update event state, and preserve attendee and source context without relying on manual calendar administration.
Common uses
Host availability and meeting state
Research & Intelligence1 workflowCore in 1Enriched
Google Trends
Search trend discovery and topic momentum tracking
Google Trends shows search interest over time by keyword, region, and related query. B2B marketers can use it to spot rising topics, compare category momentum, and feed trend-led content workflows.
Common uses
Trend discovery
Automation1 workflowCore in 1Enriched
Gumloop
No-code AI automation and web scraping workflows
Gumloop is an AI automation platform for building no-code workflows that connect AI models, web scraping, forms, documents, sheets, and external tools. GTM teams can use it to scrape public data, qualify leads, generate content, and automate repeatable research tasks.
Common uses
No-code scraping workflow
Sales Intelligence1 workflowCore in 1Enriched
Harmonic
Company discovery and growth signal intelligence
Harmonic helps GTM teams discover companies, track growth signals, and build prospecting lists from live company and founder data. It is useful for finding emerging accounts based on hiring, funding, market momentum, and other breakout company signals.
Common uses
Breakout company discovery
Audio & Video1 workflowEnriched
Headliner
Audiogram and podcast clip creation for social channels
Headliner is used to turn podcast audio and video into audiograms, clips, and social-ready assets. In B2B workflows, it helps marketers repurpose interviews, podcast episodes, webinars, and expert conversations into lightweight promotional content.
Common uses
Audiogram creation
Data & Analytics1 workflowCore in 1Enriched
Hex
Collaborative analytics workspace for data exploration and reports
Hex is used to analyze data, build notebooks, and turn analysis into shareable data apps or reports. In B2B workflows, it supports product usage studies, campaign analysis, customer segmentation, and data-backed content that needs more structure than a spreadsheet.
Common uses
Collaborative data exploration and analysis
Video Generation1 workflowCore in 1Enriched
Higgsfield
AI video and ad generation for marketing teams
Higgsfield is an AI video and image generation platform focused on marketing content, UGC-style ads, product videos, and social creative. It can help teams generate short-form video concepts from product URLs, scripts, avatars, and visual directions, making it useful for fast creative testing workflows.
Common uses
AI video ad generation
Analytics1 workflowEnriched
Hotjar
Heatmaps, recordings, and user behavior analytics
Hotjar helps marketing and web teams understand how visitors interact with pages using heatmaps, session recordings, feedback widgets, and behavior analytics. It is especially useful for spotting scroll-depth issues, rage clicks, form friction, and conversion blockers that basic analytics may miss.
Common uses
Session and friction evidence
Sales & Outreach1 workflowEnriched
Hunter
Email discovery and verification for outreach workflows
Hunter is used to find and verify professional email addresses. In B2B workflows, it helps marketers and sales teams build cleaner outreach lists, identify contact paths, and reduce wasted effort from bad or missing email data.
Common uses
Email discovery and verification
Email Outreach1 workflowEnriched
Instantly
Cold email sending and sequencing for outbound campaigns
Instantly is used to run cold email sequences, manage sending infrastructure, and track outbound campaign performance. In B2B workflows, it helps activate prospect lists and personalized messages after research and enrichment are complete.
Common uses
Cold email sequencing and sending
Customer Support1 workflowCore in 1Enriched
Intercom
AI customer service and support platform
Intercom is a customer service platform with AI-powered support, messaging, and helpdesk workflows. Product marketers can use Intercom conversations, support themes, and customer questions as source material for product education, adoption messaging, and objection analysis.
Common uses
Support and help center source
Product Operations1 workflowCore in 1Enriched
Jira
Product and engineering ticket source for release workflows
Jira is used as a source of product, engineering, bug, and release information. In B2B workflows, marketers can turn tickets into customer-friendly changelogs, launch notes, product updates, enablement briefs, and release communications.
Common uses
Engineering ticket source
Sales Intelligence1 workflowCore in 1Enriched
Keyplay
ICP scoring and account prioritization for B2B teams
Keyplay helps B2B GTM teams find, score, and track ICP accounts using fit signals, AI lookalikes, and account scoring models. It is useful for turning closed-won customer patterns into prioritized account lists, especially when sales teams need better fit quality instead of more generic leads.
Common uses
ICP scoring and lookalike account discovery
SEO & Content1 workflowEnriched
Keyword Insights
Keyword clustering and search intent grouping for SEO planning
Keyword Insights is used to cluster keywords, analyze search intent, and organize SEO opportunities. In B2B workflows, it helps marketers turn large keyword lists into practical content plans, topic clusters, and page prioritization decisions.
Common uses
Keyword clustering and intent grouping
Intent Data1 workflowEnriched
Koala
Buyer intent signals and account prioritization
Koala helps GTM teams prioritize accounts based on website behavior, product activity, and intent signals. It is useful for PLG and sales-led teams that need to identify which accounts are showing meaningful buying behavior and route those signals into sales actions.
Common uses
Product and website intent scoring
Research & Intelligence1 workflowCore in 1Enriched
Kuse
AI workspace for organizing research and source material
Kuse is an AI workspace for collecting, organizing, and transforming source materials such as documents, images, videos, and notes. It is useful for turning scattered research into structured outputs like briefs, reports, plans, and campaign assets.
Common uses
Research workspace and source organization
Product Marketing1 workflowEnriched
LaunchNotes
Changelog publishing and release communication management
LaunchNotes is used to publish changelogs, product updates, and release communications. In B2B workflows, it helps teams segment release notes, communicate product changes clearly, and turn engineering work into customer-facing updates.
Common uses
Changelog publishing and segmentation
Email Outreach1 workflowEnriched
Lavender
Email coaching and refinement for sales outreach
Lavender is used to improve sales emails, sharpen messaging, and coach reps on outreach quality. In B2B workflows, it helps refine objection responses, cold emails, and follow-ups after AI has drafted the initial version.
Common uses
Email objection response refinement
RevOps & Routing1 workflowEnriched
LeanData
Lead-to-account matching and revenue orchestration
LeanData helps revenue teams route, match, and manage leads, accounts, and buying groups across complex GTM motions. It is useful for RevOps workflows that need lead-to-account matching, territory routing, ownership logic, and operational QA.
Common uses
Lead-to-account routing logic
Email Outreach1 workflowEnriched
lemlist
Sales engagement and multichannel outbound sequences
lemlist is a sales engagement platform for running outbound sequences across email, LinkedIn, and other sales channels. It supports personalization, deliverability workflows, lead enrichment, campaign sequencing, and follow-up tracking. In B2B workflows, it is useful for sending targeted outreach, video follow-up, and segment-specific sales sequences.
Common uses
Video email follow-up sequences
Advertising1 workflowCore in 1Enriched
LinkedIn Ads Library
Public database for researching LinkedIn ads
LinkedIn Ads Library is a public ad-transparency database for researching ads that have run on LinkedIn. Marketing teams can use it to inspect competitor messages, offer patterns, creative angles, and recurring campaign themes.
Common uses
Public competitor ad source
Research & PR1 workflowCore in 1Enriched
Listen Notes
Podcast discovery and research for guest and show targeting
Listen Notes is used to find podcasts, episodes, hosts, and topical patterns across the podcast ecosystem. In B2B workflows, it helps marketers identify shows for guest outreach, research podcast audiences, and build targeted podcast PR lists.
Common uses
Podcast discovery and show research
Localization1 workflowCore in 1Enriched
Lokalise
Translation management for localization workflows
Lokalise is used to manage translation and localization across product, marketing, and content workflows. In B2B campaigns, it helps coordinate localized copy, review processes, and multilingual assets when teams are adapting campaigns for international markets.
Common uses
Localization workflow and translation management
Operations1 workflowCore in 1Enriched
Manifestly
Recurring checklist and SOP workflow software
Manifestly helps teams create, run, and track recurring checklists, SOPs, approvals, and operational workflows. It is useful when AI-generated process recommendations need to become repeatable tasks instead of living in chat transcripts or docs.
Common uses
Recurring checklist execution
Social Listening1 workflowEnriched
Mention
Brand monitoring and social listening
Mention is a monitoring platform for tracking brand, competitor, and keyword mentions across the web and social channels. Marketing and communications teams can use it to catch customer issues, PR signals, and market conversations early.
Common uses
Alternate social monitoring source
Cloud Marketplace1 workflowCore in 1Enriched
Microsoft Marketplace
Microsoft cloud marketplace for apps, AI, agents, and services
Microsoft Marketplace helps customers find, try, and buy cloud solutions, AI apps, agents, and business applications across the Microsoft ecosystem. GTM teams use it for listing optimization and partner-led procurement motions.
Common uses
Marketplace listing and competitor reference source
Image Generation1 workflowCore in 1Enriched
Midjourney
AI image generation for visual concept exploration
Midjourney is used to explore high-quality visual concepts, art directions, campaign imagery, and moodboards. In B2B workflows, it can help marketers and designers quickly test visual territories before committing to final creative production.
Common uses
High-quality concept exploration
Product Analytics1 workflowCore in 1Enriched
Mixpanel
Product analytics for usage and adoption insights
Mixpanel is a product analytics platform for tracking user behavior, feature adoption, funnels, retention, and product usage trends. GTM and customer teams can use it to connect customer value stories, QBRs, expansion signals, and adoption analysis to real product behavior.
Common uses
Product usage and adoption data
Revenue Operations1 workflowCore in 1Enriched
Momentum
AI revenue orchestration from customer interactions
Momentum turns sales calls, CRM updates, and customer interactions into structured revenue workflows. It helps GTM teams automate follow-ups, CRM hygiene, deal alerts, handoffs, and revenue process orchestration.
Common uses
Deal signal routing and workflow alerts
Creative Analytics1 workflowCore in 1Enriched
Motion
Creative analytics for ad performance patterns and visual strategy
Motion is used to analyze ad creative performance across messaging, visuals, hooks, and audience patterns. In B2B workflows, it helps marketers turn historical creative data into a clearer testing roadmap instead of guessing which formats or messages to try next.
Common uses
Creative analytics and visual pattern review
Interactive Demos1 workflowCore in 1Enriched
Navattic
Interactive product demo software for B2B teams
Navattic helps marketing, sales, and product teams create no-code interactive product demos that can be embedded on websites, shared in campaigns, or used during sales cycles.
Common uses
No-code interactive product demo creation
Email Verification1 workflowEnriched
NeverBounce
Email verification and list cleaning
NeverBounce verifies email addresses and helps clean contact lists before outreach. Sales and marketing teams can use it to reduce bounces, protect sender reputation, and validate scraped or enriched lead data before CRM import.
Common uses
Email validation
Sales Calls1 workflowEnriched
Nooks
AI dialer and virtual sales floor for outbound teams
Nooks helps outbound sales teams run call blocks, parallel dialing, call coaching, and sales-floor workflows. It is useful for prospecting workflows where reps need structured calling, connect-rate tracking, and repeatable call execution.
Common uses
Call block execution
PPC Optimization1 workflowCore in 1Enriched
Optmyzr
PPC optimization and diagnostics for paid search teams
Optmyzr is used to audit, optimize, and manage PPC accounts across paid search and other ad platforms. In B2B workflows, it helps marketers diagnose account issues, improve quality score, find wasted spend, and build more disciplined optimization routines.
Common uses
PPC optimization and account diagnostics
SEO & AI Visibility1 workflowCore in 1Enriched
Peec AI
AI search analytics for marketing teams
Peec AI helps marketing teams track brand visibility, citations, and competitor presence across AI answer engines such as ChatGPT, Perplexity, and Gemini. It is useful for monitoring AEO performance and identifying content updates that can improve AI discovery.
Common uses
AI search competitor tracking
AI Infrastructure1 workflowCore in 1Enriched
Qdrant
Vector database for AI search and RAG
Qdrant is an open-source vector database for storing and searching embeddings. It is useful for RAG workflows where teams need fast semantic retrieval across internal docs, battlecards, scraped pages, or knowledge bases.
Common uses
Vector store for battlecard retrieval
Developer Tools1 workflowEnriched
Railway
Cloud deployment platform for lightweight apps and jobs
Railway is a cloud deployment platform used for lightweight applications, scheduled jobs, and data-processing services. In marketing operations workflows, it can host small agents or recurring scripts that collect, process, and publish research outputs.
Common uses
Scheduled runs and backend hosting
Visitor Intelligence1 workflowCore in 1Enriched
RB2B
Website visitor identification for B2B teams
RB2B helps B2B teams identify website visitors and turn anonymous traffic into sales signals. It is useful for visitor-intent workflows where marketing and sales teams want to prioritize accounts or contacts based on recent website behavior.
Common uses
Website visitor identification
Design & Creative1 workflowEnriched
Remove.bg
Background removal for product, people, and creative assets
Remove.bg is used to remove image backgrounds quickly for social graphics, landing pages, ad creative, and design systems. In B2B workflows, it helps isolate people, products, screenshots, and visual elements before they are reused in campaign assets.
Common uses
Background cleanup and asset isolation
Developer Tools1 workflowCore in 1Enriched
Replit
Browser-based coding workspace
Replit is an online coding environment for building and previewing apps, scripts, and prototypes. Marketing and developer marketing teams can use it to create lightweight demos or animations without local setup.
Common uses
Build and preview animation prototype
Scheduling1 workflowEnriched
SavvyCal
Low-friction scheduling links for meetings and follow-ups
SavvyCal is used to create scheduling links that make it easier for prospects, partners, and customers to book time. In B2B workflows, it supports intro requests, follow-up sequences, event meetings, and handoffs that need a simple next step.
Common uses
Low-friction meeting booking links
SEO QA1 workflowEnriched
Schema Markup Validator
Structured data validation for SEO and FAQ markup
Schema Markup Validator is used to test structured data and confirm that schema markup is valid. In B2B workflows, it helps SEO teams QA FAQ schema, article markup, and other structured data before publishing or updating pages.
Common uses
Structured data validation
Video Recording1 workflowCore in 1Enriched
Screen Studio
Polished screen recording for product videos
Screen Studio records and polishes screen videos with zooms, cursor effects, and clean exports. It is useful for product demos, walkthroughs, and launch videos.
Common uses
Screen recording and polish
Customer Data Platform1 workflowCore in 1Enriched
Segment
Customer data collection and event routing
Segment collects customer event data from websites, apps, and servers, then routes that data to analytics, marketing, and data warehouse tools. GTM teams use it to make product behavior available for lifecycle, personalization, and reporting workflows.
Common uses
Product event collection and routing
SEO & Search Intelligence1 workflowCore in 1Enriched
Semrush
SEO and paid search research for competitive analysis
Semrush is used for keyword research, competitor traffic analysis, SEO audits, and paid search intelligence. In B2B workflows, it helps marketers understand which search terms, pages, and competitor strategies are worth targeting or counter-positioning.
Common uses
Paid keyword and traffic research
Market Intelligence1 workflowEnriched
Similarweb
Traffic and market visibility research for competitive analysis
Similarweb is used to estimate website traffic, channel mix, market visibility, and competitor performance. In B2B workflows, it helps marketers understand which competitors or categories have momentum and where demand may be coming from.
Common uses
Traffic and market visibility data
Audience Research1 workflowEnriched
SparkToro
Audience research for channels, communities, and influence maps
SparkToro is used to understand where audiences spend time, who they follow, what they read, and which communities or sources influence them. In B2B workflows, it helps marketers choose better channels, communities, podcasts, newsletters, and social sources for research or distribution.
Common uses
Audience source and influence mapping
Events & Field Marketing1 workflowCore in 1Enriched
Splash
Event marketing platform for live and virtual programs
Splash helps teams manage event registration, event pages, attendee data, event marketing, and event measurement. It is useful for field marketing workflows that need to move attendee and badge-scan data into CRM, sales follow-up, or post-event campaign systems.
Common uses
Event registration and attendee source
Interactive Demos1 workflowEnriched
Storylane
Interactive demo and demo hub platform
Storylane helps GTM teams build, personalize, and share interactive product demo experiences across websites, campaigns, and sales follow-up.
Common uses
Interactive demo and sandbox demo paths
Content & Publishing1 workflowCore in 1Enriched
Substack
Newsletter publishing and content archive platform
Substack is used here as a source of long-form newsletter material, frameworks, examples, and public content archives. Marketers can use it to collect external examples and turn strong frameworks into reusable internal skills or content systems.
Common uses
Reference library for long-form framework content
SEO & Content Optimization1 workflowEnriched
Surfer SEO
On-page SEO optimization for content briefs and drafts
Surfer SEO is used to optimize content against search intent and competing pages. In B2B workflows, it helps marketers refine outlines, improve on-page coverage, and guide writers toward content that is more likely to rank.
Common uses
On-page optimization guidance
AI Video1 workflowCore in 1Enriched
Synthesia
AI avatar video creation for scalable B2B video assets
Synthesia is used to create AI avatar videos for training, enablement, localization, product explainers, and campaign content. In B2B workflows, it helps teams produce video assets without coordinating studio shoots, presenters, or repeated filming sessions.
Common uses
AI avatar video creation
Video SEO1 workflowEnriched
Taja
YouTube metadata and video optimization for discoverability
Taja is used to optimize video titles, descriptions, thumbnails, and platform-ready metadata. In B2B workflows, it helps teams improve discoverability for webinars, podcast clips, educational videos, and YouTube-based content programs.
Common uses
YouTube metadata optimization
Relationship Intelligence1 workflowCore in 1Enriched
The Swarm
Relationship intelligence for warm intro paths and network mapping
The Swarm is used to map relationships across people, companies, and networks. In B2B workflows, it helps teams identify warm intro paths, relationship strength, and network-based opportunities before asking for introductions or approaching target accounts.
Common uses
Relationship intelligence and intro path mapping
Reviews & Voice of Customer1 workflowCore in 1Enriched
TrustRadius
B2B software reviews and buyer feedback
TrustRadius is a B2B software review platform. In competitive intelligence workflows, it helps marketers mine buyer language, recurring complaints, category expectations, and proof points from public review data.
Common uses
Additional competitor discovery source
Social Writing1 workflowEnriched
Typeshare
Social writing workspace for creators and thought leaders
Typeshare is used to draft, organize, and publish social writing across channels. In B2B workflows, it helps marketers and executives manage short-form thought leadership, writing ideas, and repeatable publishing habits.
Common uses
Social writing workspace
Landing Pages1 workflowEnriched
Unbounce
Landing page creation and testing for campaign variants
Unbounce is used to create landing pages, campaign variants, and conversion-focused page tests without heavy engineering support. In B2B workflows, it helps marketers launch vertical pages, event pages, ad pages, and experimental offers quickly.
Common uses
Landing page variant creation
Sales Intelligence1 workflowCore in 1Enriched
UserGems
Champion tracking and buyer job-change signals
UserGems helps revenue teams track past customers, champions, users, and buyers when they change jobs. It turns job-change events into warm pipeline signals so sales teams can reach known relationships at their new companies with better timing and context.
Common uses
Champion and job-change signal tracking
Video Repurposing1 workflowEnriched
Vidyo.ai
Video resizing and short-form variants for social distribution
Vidyo.ai is used to repurpose longer videos into shorter clips and resize them for social platforms. In B2B workflows, it helps teams adapt webinars, interviews, podcasts, and product videos into multiple channel-ready assets.
Common uses
Video resizing and short-form variants
Customer Success1 workflowEnriched
Vitally
Customer success platform for health and playbooks
Vitally is a customer success platform that centralizes customer health, notes, lifecycle status, automation, and CSM workflows. It is useful in retention and expansion workflows where customer context needs to be combined with marketing or CRM data before triggering outreach.
Common uses
Customer health and CS context
LinkedIn Outreach1 workflowCore in 1Enriched
Waalaxy
LinkedIn prospecting and outreach automation
Waalaxy is a LinkedIn and email prospecting tool used to build connection sequences, automate LinkedIn touches, and manage social selling campaigns. It is useful for careful, segment-specific LinkedIn outreach workflows where reps still review targeting and messaging.
Common uses
LinkedIn networking sequence automation
Visitor Intelligence1 workflowCore in 1Enriched
Warmly
Website visitor identification and AI GTM agents
Warmly helps GTM teams identify anonymous website visitors, enrich accounts with intent data, and trigger AI-assisted revenue actions. It is useful for turning website traffic into account-level plays, chat engagement, outbound follow-up, and rep alerts.
Common uses
Account intent and visitor routing
Sales Intelligence1 workflowCore in 1Enriched
Wiza
Export and enrich leads from LinkedIn Sales Navigator
Wiza helps sales teams export and enrich prospect lists from LinkedIn Sales Navigator and other sources. It is commonly used for lead research, email discovery, and turning saved searches into structured prospecting lists.
Common uses
Lead export and contact enrichment
Video Hosting1 workflowEnriched
YouTube
Video hosting and distribution platform
YouTube is a video hosting and discovery platform used for publishing public or unlisted videos. Marketing teams use it to host product explainers, webinars, demos, and embedded website videos.
Common uses
Hosting and embed
Email Verification1 workflowEnriched
ZeroBounce
Email verification for cleaner outbound lists
ZeroBounce is used to verify email addresses and reduce list quality issues before outreach. In B2B workflows, it helps teams protect deliverability, remove risky contacts, and improve campaign hygiene before sending sequences.
Common uses
Email verification
