Content CreationintermediatePro

Turn deep research files into a campaign brief and asset plan

Use AI research and a visual workspace to convert scattered PDFs, videos, screenshots, and notes into a usable campaign thesis, message map, and asset plan.

What you will have

Create a sourced campaign brief with audience insights, messaging pillars, evidence, risks, and a practical asset production plan.

Setup time

3-5 hours

Time saved

6-12 hours per campaign research cycle

Estimated cost

$50 to $300 per month

Tools used

5 tools

Why this works

Research tools can collect information, but campaigns need synthesis and decisions. This workflow turns source material into a structured campaign argument: who cares, what changed, what proof supports the claim, what assets should be built, and what risks to avoid. The workspace keeps evidence visible instead of burying it in a long document.

Step-by-step workflow

Preview the workflow

The first 2 steps are open. Pro unlocks the remaining steps, copy-paste prompts, pro tips, tool-by-tool setup guidance, and implementation details.

Frame the campaign question

30 min

Before researching, write the campaign question in plain English. Examples: 'Why should CFOs care about AI search visibility now?' or 'What changed in warehouse automation that makes this event timely?' Add audience, business goal, desired CTA, and assumptions to test.

Output

A focused campaign research question with audience, goal, and assumptions.

Google Docs

Pro tip

A vague research question creates a vague campaign. Force the question to include audience, change, and decision pressure.

Run structured deep research

1-2 hours

Use Gemini Deep Research to gather current sources, market context, statistics, competitor angles, analyst perspectives, customer pain themes, and counterarguments. Export source links and summary notes. The goal is not to collect everything; it is to find evidence that can support or challenge the campaign thesis.

Output

A sourced research packet with market context, evidence, and open questions.

Gemini

Pro tip

Ask for counterarguments. Campaigns get stronger when they address why a skeptical buyer might not care yet.

Pro workflow preview

Previewing 2 of 7 steps

Pro membership

Unlock the full workflow

Get the remaining 5 steps, copy-paste prompts, pro tips, tool-by-tool setup guidance, and weekly new workflows.

$9/month

Organize source files in a visual research workspace

Extract the campaign thesis and message pillars

Turn the brief into an asset plan

Package the campaign brief for stakeholder review

Review, approve, and lock the brief

See Pro plan

3Organize source files in a visual research workspace

Locked

4Extract the campaign thesis and message pillars

Locked

5Turn the brief into an asset plan

Locked

6Package the campaign brief for stakeholder review

Locked

7Review, approve, and lock the brief

Locked

Expected results

Brief produced

1 campaign-ready brief

The workflow is designed to produce a usable strategic brief, not a broad research report.

Source organization

Evidence mapped to pillars

Sources are grouped by how they support the campaign, making review and later writing faster.

Asset plan

8-15 prioritized assets

This range is enough for a multi-channel campaign without overwhelming a small team.

Time saved

6-12 hours per cycle

AI-assisted research and workspace organization reduce manual source reading, note clustering, and brief assembly.

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