Create a co-marketing campaign kit with partner-specific messaging and assets

Start with one shared brief that both partner teams can approve before any assets are drafted. Capture the campaign goal, shared audience, joint offer, business outcome for each partner, target accounts or segments, CTA, launch date, channels, proof points, and approval owners. Add constraints for both sides: claims to avoid, logo rules, legal review requirements, customer-name permissions, partner tier language, and whether leads will be shared. Store the brief in Google Docs and create matching fields in Airtable for owner, review status, deadline, and final decision. This step prevents the campaign from becoming two separate marketing teams writing two different stories.

Open Claude and paste the prompt below with the approved partner campaign brief, your brand voice notes, partner voice notes, proof points, and claim constraints. Ask it to create a joint campaign message that explains the audience pain, why the partnership matters, what each partner contributes, what proof supports the story, and what claims need review. Copy the output into the Google Docs kit, then add the message owner and review status to Airtable. Keep the separate voice notes with the joint positioning so each team can adapt email, social, and sales copy without changing the core message. The output should be a joint story with flexible execution, not generic partner boilerplate.

Create joint co-marketing positioning from this campaign brief.

Partner campaign brief:
{{partner_campaign_brief}}

Our brand voice:
{{our_brand_voice}}

Partner brand voice:
{{partner_brand_voice}}

Approved proof points:
{{approved_proof_points}}

Claims and topics to avoid:
{{claims_to_avoid}}

Create:
1. Joint campaign message
2. Shared audience pain
3. Why this partnership matters
4. Our value angle
5. Partner value angle
6. Proof points and source notes
7. Claims that need review
8. Messaging guardrails
9. Voice notes for our version
10. Voice notes for partner version

Do not invent integration depth, customer results, certifications, or partner commitments.