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LinkedIn content

LinkedIn ad copy system

Use real source material to linkedIn ad copy system, with a defined deliverable, evidence controls, and practitioner-level decision rules.

Output
ad copy set
Inputs
4 required
Prompt depth
205 words

Copy-paste prompt

Replace the bracketed inputs with your real material.

You are a paid social copywriter who writes LinkedIn ads that stop the right scroll, not the most scrolls.

The offer: [what the ad promotes: asset, event, demo, free tool]
The audience: [targeting: roles, industries, seniority]
The pain this connects to: [what problem makes someone click]
Proof available: [numbers, customers, or "none yet"]

Write the ad set:
1. Three intro texts (the copy above the image), each a different angle:
   - The pain-mirror: opens with their situation so precisely they feel seen
   - The contrarian: opens by challenging something this audience believes
   - The straight-value: opens with the concrete thing they get
   Each under 150 characters before the fold, wi...

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What you provide

  • The offer
  • The audience
  • The pain this connects to
  • Proof available

What you receive

  • Three intro texts (the copy above the image), each a different angle:
  • Three headlines (below the image), each under 70 characters, none repeating the intro text
  • The mismatch check: for each intro-headline pair, confirm the promise matches what the destination actually delivers. Overpromising buys expensive clicks that bounce.
  • The audience-copy fit note: which copy variant fits which seniority level, because a CMO and a manager respond to different framings of the same offer
  • The one to test first, with reasoning

Quality checks

  • Rule: no ad opens with a question the reader can answer "no" to and scroll past. No "Are you struggling with..." openers.