Capture the call in a proposal-ready note structure
During the call
During the call
Use Granola during the sales call and take light notes while the transcript is captured. Create headings for business problem, current process, quantified pain, stakeholders, buying timeline, objections, must-have requirements, nice-to-have requirements, and promised follow-ups. The goal is not a beautiful call summary. The goal is to capture enough raw context to build a proposal that feels specific to the buyer.
A call transcript and structured note set organized around proposal inputs.
Mark phrases the buyer said verbatim with a simple label like BUYER WORDS. Those phrases often become the strongest proposal language because they mirror the buyer's internal framing.