Turn product screenshots into launch visuals for ads, web, and sales

Collect clean screenshots for each feature or product flow. In Google Docs, create a source brief with the feature name, user problem, audience, key benefit, proof point, CTA, and any claims to avoid. Add each screenshot and source brief link to Airtable so the team can track what has been turned into assets.

Use Claude to decide what each screenshot should communicate. For every screenshot, define the viewer, the core takeaway, the main UI area to highlight, the annotation text, and the best asset formats. This prevents the common mistake of decorating screenshots without making them easier to understand.

Create a visual story map for these product screenshots.

Feature briefs:
{{feature_briefs}}

Screenshot notes:
{{screenshot_notes}}

Target audience:
{{target_audience}}

For each screenshot, output:
1. Core takeaway
2. Viewer persona
3. UI area to highlight
4. Annotation text
5. Recommended visual format
6. Channel fit: launch page, LinkedIn, ad, sales deck, email, or help center
7. What to crop or hide
8. Risk notes

Keep each visual focused on one clear idea.