Turn sales call questions into an SEO content roadmap

Export or select 20-50 recent discovery, demo, and late-stage sales calls from Gong. Prioritize calls with real buyer questions, objections, competitor mentions, and evaluation criteria. Include deal stage, outcome, industry, company size, and persona so the questions can be grouped by context.

Use Claude to extract every meaningful question prospects asked or implied. Group questions by theme: pricing, implementation, integrations, risk, alternatives, timing, ROI, onboarding, internal buy-in, and technical fit. Preserve the buyer's wording where possible because it often maps directly to search language.

Extract buyer questions from these sales call transcripts.

Call transcripts and metadata:
{{call_transcripts}}

Product/category context:
{{product_context}}

For each question, output:
1. Buyer question or implied question
2. Original wording or evidence
3. Theme
4. Persona
5. Deal stage
6. Frequency count if repeated
7. Content opportunity type
8. Sales relevance score from 1-5

Do not invent questions that are not supported by the calls.