Best for
- B2B SaaS teams seeing the same support questions every week
- Customer success teams that need scalable product education
- Product marketers supporting onboarding, adoption, and feature education
Mine recurring support questions and customer confusion, then create short product education videos for help centers, onboarding, sales, and customer marketing.
Create a repeatable pipeline that turns high-volume support questions into approved micro-videos and reusable product education assets.
Quick view
Check the audience, core tools, and access before you start the detailed steps.
Best for
Core tools
7 tools used across the workflow.
Access
Preview the open steps, then unlock the remaining implementation details and prompts.
Why this works
Support tickets reveal exactly where customers get stuck, but most teams turn that insight into another text article. Short videos are better for repeated workflow confusion because customers can see the sequence, not just read instructions. This workflow creates a feedback loop from real support demand to reusable education assets.
Expected results
Video topics prioritized
10-20 topics
A 60-90 day ticket export usually reveals repeated customer questions, but only the clearest workflow issues should become videos.
Videos produced
5-8 micro-videos
This is a realistic first batch when scripts, screenshots, review, editing, and publishing are all included.
Support enablement
Reusable macros and links
Videos become operationally useful when support reps and CSMs can send them directly from existing workflows.
Research quality
Ticket-backed topics
Each video is based on real support demand rather than guesses about what customers need to learn.
Step-by-step workflow
The first 2 steps are open. Pro unlocks the remaining steps, copy-paste prompts, pro tips, tool-by-tool setup guidance, and implementation details.
45-60 min
45-60 min
Export the last 60-90 days of Zendesk tickets for a specific product area or workflow. Work in zendesk and airtable and capture the concrete operating details: source asset, audience, hook, angle, channel, draft copy, visual asset, approval status, and publish URL. Keep the work narrow: complete step 1, record the decision or asset created, and avoid changing unrelated parts of the workflow. Before moving on, check that the asset matches the channel, the CTA is clear, and the final version is easy to reuse; the expected handoff is A cleaned support question dataset ready for clustering and prioritization.
A cleaned support question dataset ready for clustering and prioritization.
Do not start with all tickets. Pick one high-impact product area first so the resulting videos are focused and easier to approve.
45 min
45 min
Use Claude to group tickets into recurring confusion patterns. Work in claude and airtable and capture the concrete operating details: source asset, audience, hook, angle, channel, draft copy, visual asset, approval status, and publish URL. When you use the prompt template attached to this step, paste the real source material, name the expected output sections, and ask the model to flag uncertainty instead of filling gaps. Before moving on, check that the asset matches the channel, the CTA is clear, and the final version is easy to reuse; the expected handoff is A prioritized backlog of support-driven video topics.
A prioritized backlog of support-driven video topics.
A good micro-video topic usually starts with 'how do I...' or 'why did this happen...' If the answer requires policy nuance, keep it as documentation instead.
Pro workflow preview
Previewing 2 of 8 steps
Get the remaining 6 steps, copy-paste prompts, pro tips, tool-by-tool setup guidance, and ongoing workflow and prompt releases.
$9/month
Cluster these support tickets into product education video opportunities.
Support ticket data:
{{support_ticket_data}}
Product area:
{{product_area}}
Audience segments:
{{audience_segments}}
For each cluster, output:
1. Topic name
2. User goal
3. What customers misunderstand
4. Ticket volume or frequency
5. Recommended video title
6. Video length target
7. Product screens needed
8. Priority score
9. Whether video, article, or both is best
Do not include sensitive customer details.Related workflows
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